1. Introduction

A. Midwest Auto Sweepstakes LLC (“Sponsor,” “we,” “us,” or “our”) respects your privacy.

i. This Privacy Policy explains how we collect, use, disclose, and protect personal information.

ii. This Policy applies to all users of the website and participants in promotions.

2. Information We Collect

A. Information You Provide Voluntarily

i. When you use the website, make a purchase, or enter a sweepstakes, we may collect:

a. Full legal name

b. Email address

c. Mailing address

d. State of legal residence

e. Phone number

f. Date of birth or age confirmation

g. Any other information required for eligibility or prize fulfillment

B. Transactional Information

i. When merchandise is purchased, we may collect:

a. Order details

b. Payment confirmation data

ii. Payment card details are processed by third-party payment processors and are not stored by Sponsor.

C. Automatically Collected Information

i. We may collect limited technical data, including:

a. IP address

b. Browser type

c. Device type

d. Pages visited

ii. This information is used for site functionality, security, and analytics.

3. How We Use Information

A. Personal information is used solely for legitimate business and legal purposes, including:

i. Administering sweepstakes and promotions.

ii. Verifying eligibility.

iii. Processing entries and purchases.

iv. Selecting and notifying winners.

v. Delivering prizes or merchandise.

vi. Complying with legal, tax, and regulatory obligations.

vii. Internal recordkeeping and fraud prevention.

4. Sweepstakes-Specific Use

A. Personal information submitted in connection with a sweepstakes may be used to:

i. Validate entries.

ii. Enforce entry limits.

iii. Prevent duplicate or fraudulent entries.

iv. Complete winner verification and affidavits.

B. Sweepstakes data is retained in accordance with applicable legal requirements.

5. Disclosure of Information

A. Sponsor does not sell personal information.

B. Information may be disclosed only to:

i. Service providers assisting with website operations, payments, or promotions.

ii. Legal, tax, or regulatory authorities when required by law.

iii. Third parties necessary to fulfill prizes or deliveries.

C. All disclosures are limited to what is reasonably necessary.

6. Third-Party Services

A. The website may use third-party services, including:

i. Payment processors.

ii. Analytics providers.

iii. Email communication platforms.

B. Third-party services operate under their own privacy policies.

i. Sponsor is not responsible for third-party data practices.

7. Cookies and Tracking Technologies

A. The website may use cookies or similar technologies.

i. Cookies help improve site performance and user experience.

ii. Users may adjust browser settings to limit or block cookies.

8. Data Security

A. Sponsor implements reasonable administrative and technical safeguards.

i. These safeguards are designed to protect personal information from unauthorized access or misuse.

B. No method of transmission or storage is completely secure.

i. Sponsor cannot guarantee absolute security.

9. Data Retention

A. Personal information is retained only as long as necessary to:

i. Administer promotions.

ii. Comply with legal and tax requirements.

iii. Resolve disputes.

iv. Enforce agreements.

10. Children’s Privacy

A. The website is not intended for individuals under eighteen (18) years of age.

B. Sponsor does not knowingly collect personal information from minors.

i. If such information is discovered, it will be deleted.

11. User Rights and Choices

A. Users may request to:

i. Access their personal information.

ii. Correct inaccurate information.

iii. Request deletion where legally permitted.

B. Requests may be subject to verification and legal limitations.

12. Email Communications

A. Users may receive transactional or promotional emails.

i. Promotional emails may be opted out of at any time.

ii. Transactional or legal notices may still be sent as required.

13. Changes to This Policy

A. Sponsor may update this Privacy Policy at any time.

i. Updates will be posted on the website.

ii. Continued use of the website constitutes acceptance of the revised Policy.

14. Governing Law

A. This Privacy Policy is governed by the laws of the State of Wisconsin.

15. Contact Information

A. Midwest Auto Sweepstakes LLC

B. La Crosse, Wisconsin

C. Contact@MidwestAutoSweepstakes.com

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Privacy Policy